7+ years turning data into product & business impact
I started my career as a Data Analyst at LatentView Analytics, where over
nearly 3 years I built a deep analytical foundation — mastering clickstream analysis,
search engine optimization data, and ETL engineering. By the end, I'd been promoted to
Senior Data Analyst and led a team that achieved a 60% reduction
in ETL processing time through automation and query optimization.
That data engineering fluency became the launchpad for my next move: product.
At OYO, I spent 2+ years as a
Product Analyst → Assistant Manager of Product, owning the analytics for the
entire booking journey. I led a team of analysts, launched 4 products that drove millions
in incremental revenue, ran A/B tests that measurably improved app conversion rates,
and built the fraud detection algorithms that protected the platform.
Wanting to formalize the intersection of data science and business strategy, I earned a
Master of Science in Business Analytics from the
University at Buffalo, SUNY — graduating with a perfect 4.0 GPA.
During my program, I also consulted for local organizations through UB's Project Clinic,
turning academic knowledge into real-world impact.
Today, I'm back at LatentView Analytics as an
Analytics Consultant for Product & Marketing — bringing the full loop of
data engineering, product ownership, and business strategy to a Fortune 500 tech
giant's Lifecycle Marketing team. I've accelerated analytics delivery by guiding
a 4-person offshore team, headed the integration of AI-driven Databricks agents
for automated self-serve insights, directed the implementation of a
Multi-Armed Bandit testing framework that lifted engagement, and orchestrated
a Tableau-to-Power BI migration with zero downtime.
I hold certifications in Microsoft Fabric, Azure Data Science, Power BI,
and am a Certified ScrumMaster®. I'm also co-inventor of a
patented IoT-based energy monitoring system (issued 2023).
I occasionally share insights on the tech and product world.
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